CoLearn's principal course offering is 3R Selling , the latest iteration of the world-famous Customer Focused Selling program in use worldwide since 1984. 3R refers to the theme and the values that underpin this entire way of doing business: Results, Renewals, and Referrals.

3R Selling is a permanent business development system that succeeds by elevating fundamental sales skills and by delivering superior results and ROI for clients. Companies that use 3R Selling thus avoid the destructive limbo-dance of commodity pricing.

CoLearn also offers two short-form programs that are fully congruent with and supportive of 3R Selling:

• Win-Win Negotiation —provides a strategy salespeople can use to succeed in a negotiation by helping their prospect to succeed. Self-paced. Two to four hours.
  
• PeopleSmarts —develops a keen understanding of the four basic behavioral styles we encounter every day. Online self-assessment and observer assessments, with e-Book.